Users will soon have a new feature that allows them to cut down on the quantity of AI-created media appearing in their feeds. This initiative comes as the company announced that it presently contains in excess of 1 thousand million AI videos.
Pilot Phase and Launch
The update is being tested over the next few weeks before a full-scale rollout. This advancement comes amid a rise in AI-generated material, spurred by emerging video-generation tools.
The Broader AI Trend
Studies have shown that nearly a tenth of the most rapidly expanding video streams on a popular video site only show clips produced artificially. A significant portion of this content is deemed low-quality AI content, a term for substandard, factory-style content that is frequently absurd or bizarre.
Based on user feedback that many people like content created using AI tools, including digital art to science explainers, and we want to offer the community the ability to increase or decrease of that, depending on their own likes,” stated a company executive.
AI on the Platform
TikTok announced that there are now 1.3bn videos on its network labeled as AI-generated. Collectively, more than 100 mn media items are added to the platform each day, making AI-generated material a limited percentage of its complete catalog.
User Control Features
Members will be capable of decrease or raise the volume of artificial media they view by opening the topic control option in the application and selecting “AI-generated content”. Other topics that are already be controlled under the setting include current affairs, clothing, cosmetics, and dance.
Platform Guidelines
Its rules require creators to label convincing AI-made content, and it bans dangerous fake videos of well-known individuals or crisis events. Any realistic artificial content that is unmarked can be removed under its user guidelines.
Furthermore, the platform will henceforth attach an “AI-made” tag to content produced via its own AI tools, or detected by an collaborative effort for identifying AI-generated material. This measure is designed to deter users from trying to circumvent the disclosure requirement.
AI Literacy Programs
TikTok is additionally introducing a $2m educational fund for professionals and groups to create educational content about responsible artificial intelligence. This project will benefit educational bodies specializing in educating programming and robotics.
Content Safety Approach
The platform has supported its content review process, amid debate over proposals to make redundant numerous safety staff in the UK. TikTok is planning to cut 439 jobs in its trust and safety division in its British office, with labor groups and internet security professionals expressing worry that staff are being displaced by automated systems.
A company official explained that staff-based oversight would remain essential, but AI can protect employees by eliminating the most distressing content ahead of it has to be seen by humans. The platform announced a significant reduction in disturbing and violent content reviewed by content reviewers over the last 12 months due to intervention by its automated systems.
We believe it is crucial to integrate staff and AI to maintain a secure environment,” she said. “We’ll have staff as part of that process, but we also think it’s highly necessary to limit contact with dangerous material as quickly as possible, which is the area in which a extensive automated help is proving valuable operate efficiently.”
